Look like the firm they hope you are
Before anyone calls a professional firm, they’ve read the bios and formed a judgment. The site has to hold up to that scrutiny and turn it into a booked consultation.
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What a site has to do before the first consultation
Survive the background check
Photographs of your own people and practice pages written the way you talk make the shortlist. Generic stock imagery reads as evasion in a business built on trust.
Qualify intake before it reaches a calendar
A form that asks about the matter and the timeline routes good-fit prospects to the right person, and politely filters the calls that were never going to become engagements.
Prove expertise in writing
An insights library that answers the questions clients ask, like when the S-corp election makes sense, shows the thinking people pay for.
Make the first step easy
Schedule a consultation is an easier ask than call us. A scheduler tied to live calendars removes the phone tag where prospects drift away.
Slatehaven Staffing Group
When an employer emails an order, the whole bench is scored against it and client-ready packets go out the same afternoon. Slatehaven is a company we invented, so we could build its website and back office in full.
Open the Slatehaven buildFrom inquiry to engagement letter
Firms already run practice tools, like Clio or MyCase on the legal side and Karbon or Canopy for accounting.
Every request opens as a matter
Website intake lands there as a matter or a lead, with conflict-check basics captured up front.
Engagement letters by e-signature
Letters go out for signature from the firm’s own templates, so a good consultation doesn’t stall waiting on paperwork.
Documents off email
A secure client portal carries the documents, so sensitive files stop traveling as attachments.
Hours back for the work that bills
Intake summaries and first drafts
Intake is summarized before the consultation, and first drafts come from the firm’s own templates. Everything client-facing gets professional review, because the guardrails matter as much as the capability.
A ranked shortlist on arrival
In the Slatehaven build, a staffing firm’s emailed order is read on arrival and scored against the whole bench, so a recruiter starts from a ranked shortlist.
Monthly bill review, from a full work week to under 15 minutes
For a national telecom expense management and consulting firm with no website, we built the public site, a portal for their team, the tool that runs the monthly review and a portal for their clients. Read the case study
Tell us how clients start working with you
A person reads every request and replies within one business day.
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